MICHAEL M. SANTOS

ME

ALSO KNOWN AS/

For Geeked Week, Netflix's Geeked Ink hit major cities. I helped conceptualize the media kit that transformed five tattoo shops that transformed local tattoo businesses into Netflix’s own tattoo shops and designed bookends for social media. Over 300 people got tattooed with flash art inspired by some of their favorite Netflix original shows.

EXPERIENTIAL/
•MEDIA KIT CONCEPT
•CONTENT CAPTURE

INSTAGRAM/TIKTOK
•DESIGN

Plum Organics' social media campaign uses #momhumor and recognizes the challenges and triumphs of parenthood and hilariously chaotic moments.

We increased impressions by 25% on Instagram & 40% on TikTok while showing how it feels to be a parent, and Plum Organics gets it.

TIKTOK/
•CONCEPT
•CONTENT DIRECTION
•CONTENT CREATION

TIKTOK/
•CONCEPT
•CONTENT DIRECTION

TIKTOK/PAID MEDIA
•CONTENT DIRECTION
•CONTENT CREATION

TIKTOK/
•CONCEPT

TIKTOK/
•CONCEPT

TIKTOK/
•CONCEPT

TIKTOK/
•CONCEPT
•CONTENT DIRECTION

INSTAGRAM/
•ILLUSTRATION
•DESIGN

INSTAGRAM/
•DESIGN
•MOTION GRAPHICS

INSTAGRAM/
•CONTENT DIRECTION

INSTAGRAM/
•HAND ILLUSTRATION
•DESIGN

INSTAGRAM/
•AI
•DESIGN
•MOTION GRAPHICS